I was the point of contact to different HSBC teams and offered different solutions. Since my agency has been with HSBC for more than 2 years and used to the regular guideline and practices, the satisfaction could gradually drop. The challenge was to provide fresh ideas and quality design to gain the trust.
PFS Intranet Development - 2009
A new intranet home page and global header were designed for employees to have easy access to Intranet tools and content. There were different navigation style approaches during the design process.
Magazine Subscription Promotion - 2008
This was one of the small weekly promotions. Though the content is simple, but there are still opportunities to catch attention. Understand the goal, think for different design solutions but still follows the general guideline.
PVA Channel Revamp - 2009
A complete revamp for a major channel, without too much limitation from the guideline, a unique design color was used.
